Big projects (> 1 Million) have too many unknowns. The secret in managing Big projects is to be proactive about knowing what your unknowns are and planning enough room for managing the unknowns. This is the biggest challenge.
Passive management on big projects is a guaranteed recipe for failure.
In the internet startup business this philosophy doesn’t have too many followers. The idea there is to let the business grow organically and let the project be managed based on the demands. Twitter is a good example of that where a concept grew organically very fast and the team behind it had to scale the systems based on the demand.
A canadian company http://localads.org is planning to do the same thing by organically growing a unique concept and taking on the classifieds industry.
How far the concept will be accepted is something to be seen.
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